London Art Fair
#Visual Identity #Installation #Interaction
Physically Computed Millennial Workspace Beanbags
User Responsive LED Ticker Display
How can an audience reclaim their body's economic value within the gallery?
Responding to research around the intersection of play and labour (playbour), BEV aims to make the audience of the 2019 London Art Fair aware of the economic value they produce whilst present at the fair. Each visitor’s presence/body becomes an economic unit within the art fair.
BEV attempts to raise awareness about the role that the audience plays in determining the value of artworks within art fairs. Attempting to make the audience aware of their own economic value and labour within the space, through an interactive artwork.
The artwork presents the audience with a reading of their own unique BEV through reacting to their physical presence in the space. This BEV is based on the amount of time the user has spent within the space through the use of physical computing, such as capacitive touch sensors, microcontrollers and circuitry.
Utilising a stock market inspired LED display, users can watch as the price of the artworks reduce whilst they sit on the millennial work/play inspired beanbags. Through endurance the audience could earn parts of the video artwork presented in the space, for example if they view the artwork for 5 hours they were rewarded with a hefty discount!